{"id":13647,"date":"2025-09-05T10:57:02","date_gmt":"2025-09-05T14:57:02","guid":{"rendered":"https:\/\/whomakesthenews.org\/?p=13647"},"modified":"2025-09-10T10:08:50","modified_gmt":"2025-09-10T14:08:50","slug":"gmmp-2025-urges-bold-new-strategy-for-media-gender-equality-30-years-after-beijing","status":"publish","type":"post","link":"https:\/\/whomakesthenews.org\/es\/gmmp-2025-urges-bold-new-strategy-for-media-gender-equality-30-years-after-beijing\/","title":{"rendered":"GMMP 2025 Urges Bold New Strategy for Media Gender Equality, 30 Years After Beijing"},"content":{"rendered":"<p>Three decades after governments pledged transformative change for women through the Beijing Declaration and Platform for Action, progress towards gender equality in and through the world news media continues to flatline, according to newly released findings from WACC\u2019s 2025 Global Media Monitoring Project (GMMP).<\/p>\n\n\n\n<p>The <a href=\"https:\/\/whomakesthenews.org\/es\/gmmp-2025-key-findings\/\">Highlights of Findings report<\/a> from the <a href=\"https:\/\/whomakesthenews.org\/es\/gmmp-2025\/\">7th edition<\/a> of the <a href=\"https:\/\/whomakesthenews.org\/es\/the-gmmp\/\">GMMP<\/a> issues an urgent call for a radical reset of strategies by all in the news ecosystem to advance gender equality post-Beijing+30.<\/p>\n\n\n\n<p>The report was launched yesterday at an online event co-hosted by WACC, GMMP partner <a href=\"https:\/\/www.unwomen.org\/en\" target=\"_blank\" rel=\"noreferrer noopener\">UN Women<\/a>, and the <a href=\"https:\/\/unca.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">United Nations Correspondents Association<\/a> (UNCA).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Progress on a plateau<\/h2>\n\n\n\n<p>\u201cThe movement towards a 50\u201350 representation of women and men in the news has plateaued,\u201d GMMP Global Coordinator Rodrigo Molina reported to the more than 200 participants at the online briefing.<\/p>\n\n\n\n<p>For GMMP 2025, <a href=\"https:\/\/whomakesthenews.org\/es\/gmmp30-photos-of-the-day\/\">teams of monitors<\/a> in more than 90 countries across eight global regions collected data from approximately 30,000 news items on 6 May. Media monitored included print, TV, radio, and internet news.<\/p>\n\n\n\n<p>The findings show that just a quarter of those who are seen or heard in the news are women, despite them making up half of the global population.<\/p>\n\n\n\n<p>This statistic has barely changed in the last 15 years, Molina said, with a mere one-point increase since the last GMMP in 2020 and only a nine-point increase in the <a href=\"https:\/\/whomakesthenews.org\/es\/gmmp-2025-key-findings\/#plateau\">30 years<\/a> the GMMP has been taking the gender pulse of news media worldwide.<\/p>\n\n\n\n<p>\u201cThe low visibility of women in news media does not reflect today\u2019s global reality that women are involved in contributing to society in so many ways,\u201d Molina concluded.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Who makes the news \u2013 Part I<\/h2>\n\n\n\n<p>In the nearly 30,000 stories monitored in 2025, <a href=\"https:\/\/whomakesthenews.org\/es\/gmmp-2025-key-findings\/#major-topics\">four topics dominated<\/a>: politics and government, social and legal issues, the economy, and crime and violence.<\/p>\n\n\n\n<p>The GMMP found that women were most present in stories on topics other than these four, ones that made up a minority of the news sampled, like science and health; celebrities, arts, and media; and gender-based violence (GBV).<\/p>\n\n\n\n<p>GBV was studied as a <a href=\"https:\/\/whomakesthenews.org\/es\/gmmp-2025-key-findings\/#gbv\">separate indicator<\/a> for the first time in this 7th edition of monitoring, the GMMP global coordinator said \u2013 with the appalling finding that, despite the prominence of GBV in the lives of women and girls, 50% of the population, it makes the news in less than two out of 100 articles worldwide.<\/p>\n\n\n\n<p>When it comes to <a href=\"https:\/\/whomakesthenews.org\/es\/gmmp-2025-key-findings\/#sources-roles\">women\u2019s participation as sources<\/a> in print, TV, and radio news, \u201cwomen tend to express popular opinion or personal experience,\u201d Molina observed. They are the subject of a story or feature as a spokesperson or expert commentator in less than one out of four stories.<\/p>\n\n\n\n<p>The GMMP global coordinator noted that progress in the representation of women in print, TV, and radio <a href=\"https:\/\/whomakesthenews.org\/es\/gmmp-2025-key-findings\/#legacy-region\">varies from region to region<\/a>. Europe, Latin America, North America, and the Pacific each registered an 11\u201313 point increase since the inaugural GMMP in 1995, while Asia, the Caribbean, and Africa marked single-digit advances (5%, 3%, and 1%, respectively), and the Middle East showed a decrease of 5%.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Who makes the news \u2013 Part II<\/h2>\n\n\n\n<p>The 2025 key findings show that strides continue to be made towards gender parity in the <a href=\"https:\/\/whomakesthenews.org\/es\/gmmp-2025-key-findings\/#reporter\">news reporter role<\/a>. \u201cThe presence of women as reporters tends to be on the 40% mark or above\u201d in print, TV, and radio, and levels in internet news are slightly higher, Molina noted.<\/p>\n\n\n\n<p>The 7th edition also confirmed the historical pattern that women reporters are much more likely to <a href=\"https:\/\/whomakesthenews.org\/es\/gmmp-2025-key-findings\/#womanreporter-sources-sources\">select female news subjects<\/a> than their male counterparts. This is especially important because stories by women journalists are consistently more likely to include women subjects (29%) than stories by men (24%), underlining the importance of parity in newsroom staffing as a pathway to more equal representation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">GMMP as vital accountability tool on Beijing commitments<\/h2>\n\n\n\n<p>The launch of the GMMP 2025 key findings comes at a landmark moment as the world is marking 30 years since governments committed in the <a href=\"https:\/\/www.unwomen.org\/en\/digital-library\/publications\/2015\/01\/beijing-declaration\" target=\"_blank\" rel=\"noreferrer noopener\">1995 Beijing Platform<\/a> to take action for gender equality, event moderator Francesca Donner, founder and editor of <em>The Persistent<\/em>, said.<\/p>\n\n\n\n<p>The commitments of the global equality roadmap included women and the media. As outlined in <a href=\"https:\/\/whomakesthenews.org\/wp-content\/uploads\/who-makes-the-news\/Imported\/documents\/section%20j%20of%20the%20beijing%20platform%20for%20action.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Section J<\/a>, UN Member States pledged to advance equal participation of women in and through the media and to eliminate gender stereotypes in the portrayal of women and men in the media.<\/p>\n\n\n\n<p>Since then, the GMMP has provided the world with a \u201cunique and vital accountability tool,\u201d the moderator said. The data from the GMMP on who makes the news and who doesn\u2019t, is \u201ceverything,\u201d making \u201cconcrete\u201d the challenge of gender equality in and through the media.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"186\" src=\"https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert1-1-1024x186.png\" alt=\"\" class=\"wp-image-13680\" srcset=\"https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert1-1-1024x186.png 1024w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert1-1-300x55.png 300w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert1-1-768x140.png 768w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert1-1-1536x279.png 1536w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert1-1-2048x372.png 2048w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert1-1-18x3.png 18w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert1-1-700x127.png 700w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Rod Molina, Francesca Donner, Kalliopi Mingeiru, Janine Kandel (UN Women)<\/figcaption><\/figure>\n\n\n\n<p>The United Nations General Assembly opening next Tuesday will examine progress on the Beijing Platform and launch a new Beijing Action Agenda, according to Kalliopi Mingeirou, chief of the Ending Violence against Women and Girls Section at UN Women.<\/p>\n\n\n\n<p>She pointed to the GMMP 2025 key findings as a \u201cwake-up call and a roadmap\u201d for action, flagging where \u201cprogress has stalled and renewed effort is needed.\u201d<\/p>\n\n\n\n<p>That only one in four people seen and read about in the news is a woman reveals a \u201cgap in democracy,\u201d Mingeirou declared.<\/p>\n\n\n\n<p>\u201cMedia is one of most powerful forces shaping public discourse, democracy, and accountability. When women are absent, democracy is incomplete and public discourse distorted. Without women\u2019s voices, there is no full story, no fair democracy, and no shared future.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Real-world perspectives on GMMP 2025 findings<\/h2>\n\n\n\n<p>Journalist Stephanie Fillion from the United Nations Correspondents Association (UNCA) highlighted a few of the many systemic challenges that she and her colleagues face today \u2013 including the fast pace of reporting and ever-evolving business models to ensure financial survival.<\/p>\n\n\n\n<p>At the same time, she said the monitoring report makes clear that \u201cas journalists, we have to do better\u201d when it comes to gender equality. She sees the data from the GMMP research as an important tool for the media industry to develop initiatives that advance the Beijing Agenda and ensure that women\u2019s voices are heard in and through the media.<\/p>\n\n\n\n<p>Digital media give women a new way to make their voices heard without needing to wait for traditional media to offer a platform, said Zhakline Lektari, a journalist and digital influencer in Albania.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"186\" src=\"https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert2-1024x186.png\" alt=\"\" class=\"wp-image-13675\" srcset=\"https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert2-1024x186.png 1024w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert2-300x55.png 300w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert2-768x140.png 768w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert2-1536x279.png 1536w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert2-2048x372.png 2048w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert2-18x3.png 18w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights-Launch_webinsert2-700x127.png 700w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Stephanie Fillion, Zhakline Lektari, Sylvia Obaga, Sara Speicher<\/figcaption><\/figure>\n<\/div>\n\n\n<p>This brings risks as well, exposing women to violence at a much higher rate than men, she cautioned. \u201cMany women stop speaking because of this and choose not to be visible in public, in digital areas.\u201d<\/p>\n\n\n\n<p>Lektari flagged the lack of regulatory systems to protect women and to hold platforms accountable. The aim should be not only to open these spaces for women but also to ensure they are \u201csafe for women\u2019s voices.\u201d<\/p>\n\n\n\n<p>When it comes to advancing gender equality in and through the media, civil society must be more innovative and agile, stressed Sylvia Obaga, regional communications manager for Africa and the Middle at Equality Now.<\/p>\n\n\n\n<p>This means not only working with legacy media but also digital influencers. Fostering collaboration between these media actors can serve to amplify the voices of survivors and to shift the narrative of stories, such as moving from framing GBV as a \u201cvictim\u201d issue to one of human rights, she said.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Call for radical shift and collective resolve<\/h2>\n\n\n\n<p>Three decades of the GMMP have produced hard evidence of the snail\u2019s pace of progress since Beijing and give sobering insight into the future, WACC Deputy General Secretary Sara Speicher said.<\/p>\n\n\n\n<p>\u201cAll things remaining equal, gender parity in the people seen, heard, or spoken about in the news will not happen until at least 75 years from today. So, we do need a radical shift.\u201d<\/p>\n\n\n\n<p>Speicher urged that this shift take the form of a broader look at how to factor in gender equality as an integral part of the media business models \u2013 as \u201ca key element of quality journalism that strengthens public trust.\u201d<\/p>\n\n\n\n<p>She reminded participants of the UN <a href=\"https:\/\/www.un.org\/en\/summit-of-the-future\/pact-for-the-future\" target=\"_blank\" rel=\"noreferrer noopener\">Pact for the Future<\/a> and its <a href=\"https:\/\/www.un.org\/en\/summit-of-the-future\/global-digital-compact\" target=\"_blank\" rel=\"noreferrer noopener\">Global Digital Compact<\/a> approved a year ago with extensive commitments to women and girls \u2013 including addressing representation and experiences like tech-facilitated gender-based violence in today\u2019s information society.<\/p>\n\n\n\n<p>\u201cAll of us need to hold Member States to the commitments they have made.\u201d<\/p>\n\n\n\n<p>A collective effort is needed, Speicher stressed, because reforming structures and systems takes a long time.<\/p>\n\n\n\n<p>\u201cSometimes it feels as if taking two steps back is much easier than the one step forward. But we do have networks, expertise, leadership, and commitment. Together we can push past this plateau and reignite significant progress towards gender equality.\u201d &nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">Discover GMMP 2025 Highlights of Findings<\/h2>\n\n\n\n<div style=\"height:5px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><div class=\"wp-block-image\">\n<figure class=\"alignleft size-medium\"><a href=\"https:\/\/whomakesthenews.org\/es\/gmmp-2025-key-findings\/\"><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights_CoverVisual-sq-1-300x300.jpg\" alt=\"\" class=\"wp-image-13650\" srcset=\"https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights_CoverVisual-sq-1-300x300.jpg 300w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights_CoverVisual-sq-1-1024x1024.jpg 1024w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights_CoverVisual-sq-1-150x150.jpg 150w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights_CoverVisual-sq-1-768x768.jpg 768w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights_CoverVisual-sq-1-12x12.jpg 12w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights_CoverVisual-sq-1-570x570.jpg 570w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights_CoverVisual-sq-1-500x500.jpg 500w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights_CoverVisual-sq-1-1000x1000.jpg 1000w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights_CoverVisual-sq-1-700x700.jpg 700w, https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP30-Highlights_CoverVisual-sq-1.jpg 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-cf25e3cc wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link has-white-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/whomakesthenews.org\/es\/gmmp-2025-key-findings\/\" style=\"background-color:#ec008b\">Read Online<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-cf25e3cc wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--2\"><a class=\"wp-block-button__link has-white-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/whomakesthenews.org\/wp-content\/uploads\/2025\/09\/GMMP2025-Highlights-Of-Findings-Report.pdf\" style=\"background-color:#ec008b\" target=\"_blank\" rel=\"noreferrer noopener\">Download PDF<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">Watch the Launch<\/h2>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Half the World, Only a Quarter of the News | Launch of the key findings of the 2025 GMMP\" width=\"1060\" height=\"596\" src=\"https:\/\/www.youtube.com\/embed\/ZxFauyTUfSw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>The GMMP 2025 key findings show that progress towards gender equality in and through the world news media continues to flatline.<\/p>","protected":false},"author":6,"featured_media":13652,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52,277,160],"tags":[258,68,185,179,170,174,257,215,262,250,71,81],"class_list":["post-13647","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gmmp","category-gmmp-2025","category-news","tag-beijing","tag-gender-and-media","tag-gender-equality","tag-gender-equality-in-the-news","tag-gender-based-violence","tag-gmmp","tag-gmmp-2025","tag-representation-of-women","tag-tech-facilitated-gender-based-violence-tfgbv","tag-un-women","tag-women-in-media","tag-women-journalists"],"_links":{"self":[{"href":"https:\/\/whomakesthenews.org\/es\/wp-json\/wp\/v2\/posts\/13647","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whomakesthenews.org\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whomakesthenews.org\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whomakesthenews.org\/es\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/whomakesthenews.org\/es\/wp-json\/wp\/v2\/comments?post=13647"}],"version-history":[{"count":27,"href":"https:\/\/whomakesthenews.org\/es\/wp-json\/wp\/v2\/posts\/13647\/revisions"}],"predecessor-version":[{"id":13681,"href":"https:\/\/whomakesthenews.org\/es\/wp-json\/wp\/v2\/posts\/13647\/revisions\/13681"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/whomakesthenews.org\/es\/wp-json\/wp\/v2\/media\/13652"}],"wp:attachment":[{"href":"https:\/\/whomakesthenews.org\/es\/wp-json\/wp\/v2\/media?parent=13647"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whomakesthenews.org\/es\/wp-json\/wp\/v2\/categories?post=13647"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whomakesthenews.org\/es\/wp-json\/wp\/v2\/tags?post=13647"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}