‘The Finkbeiner Test’ Seven rules to avoid gratuitous gender profiles of female scientists There’s still a gender gap in the sciences, with far fewer women than men in research jobs, and those women earning substantially less, but it doesn’t help when journalists treat every female scientist they profile as an archetype of perseverance.
Such was the consensus that emerged from a discussion prompted by a March 5 post at Double X Science by freelancer Christie Aschwanden, who observed that:
"Campaigns to recognize outstanding female scientists have led to a recognizable genre of media coverage. Let’s call it “A lady who…” genre. You’ve seen these profiles, of course you have, because they’re everywhere. The hallmark of “A lady who…” profile is that it treats its subject’s sex as her most defining detail. She’s not just a great scientist, she’s a woman! And if she’s also a wife and a mother, those roles get emphasized too".
Who Makes the News (WMTN) is a knowledge, information and resource portal on media, gender and other axes of discrimination. It hosts the Global Media Monitoring Project (GMMP), the world's largest and longest running research and advocacy initiative that seeks to advance gender equality in and through the news media.