Pakistan: Women in media awards 2013

by Tasneem Ahmar, Uks, Karachi

Uks in collaboration with All Pakistan Newspapers Society (APNS) are proud to announce the results of first ever ‘Women in Media’ awards exclusively for Pakistani women journalists.

The Uks-APNS 2013 media awards aim to generate better awareness and understanding that positive media content can and does bring about positive social change, especially in the realm of women’s development and gender equality.

The award winners for 2013 are:

Print: 1st prize. Ms. Razeshta Sethna- Herald
Runner up: Imrana Komal, Daily Express

Television: 1st prize. Ms. Shamim Ara Marwat- Khyber News
Runner up: Maimona Saeed, GEO TV, Multan

Radio: 1st prize. Afifa Habib, Pakistan Broadcasting Corporation, Bahawalpur
Runner-up: Shamim Anjum, Pakistan Broadcasting Corporation, Islamabad

On-line: Sadia Haider on

Life-Time Achievement Award: Ms. Zubeida Mustafa, described as ‘the first woman who made and changed the news in Pakistan’s mainstream media’.

The contest period ran from January 01 through December 31, 2012 with media entries in Urdu, English and regional language of Pakistan from radio and television, print and social media.

New resource!
Uks has also released the guide ‘Powerful Women, Powerful Nation: Empowering Women through the Media’, designed as a resource for media professionals to help them change stereotypical reporting seen as the norm in Pakistan.

The guide provides concrete steps, case studies, information and tips which can be used to ensure that the women of Pakistan get their due representation in the media.

Download the guide at:

For more information, contact:
Tasneem Ahmar
Director/Executive Producer
Uks - A Research, Resource and Publication Center/Uks Radio Project
Tel: +92-51-2850906/08 (Fax: 2850908)

11/03/13 | (0) Comments

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Advancing gender equality in media

In my opinion, the most effective strategy to achieve gender-sensitive media is:

Increased gender-awareness training of media professionals
Greater action by audiences to hold their media accountable
Stricter enforcement of gender-focussed media codes and policies
More female journalists, editors and media house managers



#MeToo #TimesUp

In my view, society is less tolerant of sexist stereotypes in the media now than three years ago.

1. Strongly Disagree
2. Disagree
3. Neutral
4. Agree
5. Strongly Agree
6. Do not know


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