New report! Gender and global media

Publication title: World trends in freedom of expression and media development
Publisher: UNESCO, 2014 

UNESCO has released a report documenting world trends in freedom of expression and media development.

Each of the report's four chapters, on freedom (chapter 1), pluralism (chapter 2), independence (chapter 3) and safety (chapter 4), contains a section of gender .

In the foreword section, Irina Bokova, Director-General of UNESCO explains the impetus for the report. "At the 36th session of the General Conference (November 2011), Member States  mandated UNESCO to explore the impact of change on press freedom and the safety  of journalists".

Bokova underlines four angles of analysis adopted "to review emerging trends, through the conditions of  media freedom, pluralism and independence, as well as the safety of journalists. At each  level, the Report has also examined trends through the lens of gender equality".

On media freedom for instance, the report highlights the continued "relative exclusion of women in news content by mainstream media and even online media", echoing findings of the Global Media Monitoring Project (GMMP) research in 2010.

Download the UNESCO report here.

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Advancing gender equality in media

In my opinion, the most effective strategy to achieve gender-sensitive media is:

Increased gender-awareness training of media professionals
Greater action by audiences to hold their media accountable
Stricter enforcement of gender-focussed media codes and policies
More female journalists, editors and media house managers


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